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HealthMark Multimedia Announces Receipt of SBIR Grant for Multimedia Aid for Cancer Patients

SB Informer
Monday, July 24, 2006; 02:58 AM

Washington, DC - HealthMark Multimedia, LLC, has been awarded a National Cancer Institute Small Business Innovation Research (SBIR) grant to produce a program for cancer patients to assist them in dealing with anxiety and depression. Using this SBIR funding HealthMark Multimedia, LLC will develop a multimedia program, Bend without Breaking ™: Tools for Coping with Cancer for cancer patients who are in the period from diagnosis through post-treatment.

This program will assist them in preventing or working through the anxiety inherent in the cancer experience and in minimizing the depression burden. Bend without Breaking™ will serve as an intervention as well as an educational tool. Bend without Breaking™: Tools for Coping with Cancer will contain interactive educational aids to assist cancer survivors in prevention and self-management of anxiety and depressive episodes during the entire cancer journey.

About anxiety and depression in cancer patients: Many cancer patients experience significant emotional distress with a reported 20 to 40% of cancer patients suffering from distress that interferes with their activities of daily living. Additional psychosocial problems experienced by these individuals include anxiety, suicidal thoughts, clinical depression, body image problems and sexual dysfunction. Most cancer patients who experience distress do not require professional or pharmaceutical intervention, but would benefit from support and guidance about how to expand their coping strategies and gain perspective.

About HealthMark Multimedia: HealthMark Multimedia provides creative technology approaches to meeting the information, self-care and decision needs of patients facing critical health care issues.

For further information about the company or its products, contact HealthMark Multimedia: 1828 L Street, NW, #250, Washington, DC 20036; Telephone: 202-265-0033; Fax: 202-448-6188 or visit www.HealthMarkMultimedia.com.