Direct Mailing List Tips Home Based and Small Business Owners Must Know

November 17, 2006; 03:07 AM
Home based and small business owners are often left in the dark when it comes to knowing how to rent and use targeted direct mailing lists, what to know before ordering ANY mailing list and how to work with mailing list companies.

Home based and small business owners are often left in the dark when it comes to knowing how to rent and use targeted direct mailing lists, what to know before ordering ANY mailing list and how to work with mailing list companies.

Now comes a new free report designed to help them get educated. "Direct Mailing List Tips Home Based and Small Business Owners Must Know" by Helen Hecker helps entrepreneurs and business owners learn the inside secrets of the mailing list industry.

Included are tips on: where to get mailing lists like libraries, hospitals, schools, newspapers, radio stations, etc., what to look for when renting mailing lists, what to look out for, what to ask, explaining formats such as adhesive labels, Cheshire labels and types of disks, minimum orders, when to order and use labels, how long it takes to get mailing lists, how to mail to ensure getting address corrections from the post office, how to handle mailing list returns and much more.

Hecker says, "Direct mailings usually go third class or in some cases first class. Although non opt-in email mailing lists (SPAM) are not popular, not read and reported, advertising by first and third class mail has always been accepted as a good marketing strategy."

Hecker is a marketing, publishing and publicity expert, consultant to small publishers and small business owners and founder of Twin Peaks Press in 1982.

To get the free report "Direct Mailing List Tips Home Based and Small Business Owners Must know," go to www.twinpeakspress.com.

About Helen Hecker
Helen Hecker heads Twin Peaks Press a 25-years-old publicity, marketing, publishing, mailing list, consulting co., publishes free "Helen Hecker's Biz Hotline" for small/home business/entrepreneurs, publishes books/ebooks, gift basket DVDs, How to Make Money Selling Cookbooks Online", etc., and "Helen Hecker's Health Secrets Hotline." Websites include www.TwinPeaksPress.com, www.HowToMakeBeautifulGiftBaskets.com and www.SellCookbooks.com.