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Guides (28):
5 Outside-the-Box Ways to Market Your Business on the Web
November 10, 2017
Marketing concepts have continued to change over the past several years, but it seems that both small businesses and large enterprises are only following the latest digital trends instead of coming up with original ideas that will make their brands stand out. Outside-the-box thinking always has the risk of disconnecting from your audience, but here are several ideas that can work for you.
5 Graphic Design Tips for Small Businesses
August 25, 2017
How do your marketing materials look? Do they grab and hold the attention of your customers and bring them closer to a purchasing decision? Do they convey a unified brand message?
5 Things to Know Before Expanding Clientele Overseas
June 08, 2017
A wider market reach has many perks such as increased sales, higher profit margins, and international prestige for your small business. It’s also a smart way to cushion your business from seasonal market fluctuations
Data Deluge: How to Narrow Your Clients' Needs
May 04, 2017
Your company lives and progresses in the information age. From faster computers to Big Data analysis, the attempt to manage and utilize all the data your company has gathered about customers can be overwhelming.
5 Hot Tips for Attracting and Keeping New Customers
March 22, 2017
A major part of any business is attracting new customers. Keeping those customers coming back is equally important. If a business fails to attract and retain customers, then it isn't likely to stay in business long. There are many tips and strategies for business owners to do just that.
4 Reasons Why Graphic Designers are Vital to Marketing Campaigns
March 07, 2017
Good company owners know the power and importance marketing has over business success, and graphic designers, marketing managers and business owners alike all need to understand just how critical graphic designers truly are to marketing campaigns.
Top 5 Construction Site Safety Tips to Consider in Winter
January 06, 2017
Construction sites can be hazardous environments for workers, clients, and the general population. Every year, about a quarter of work-related fatalities in the United States come from the construction business.
5 Tips for a Safe and Efficient Work Environment
August 09, 2016
Often, creating an efficient office environment is a direct result of ensuring that you have a healthy and safe workplace. In addition to improving the work experience for your employees and making them more efficient, you can also reduce the chance of liability from workplace accidents. Below are five tips for creating a safer and more efficient work environment.
Starting Your Own Business? Make Sure You Have These 4 Essentials
July 11, 2016
If you love to build things and to see your ideas go from thought to form, then starting your own construction business just makes sense. However, starting a business can feel daunting. You may not know where to start first. While there are a lot of critical steps you'll encounter along the way, if you take care of these four essentials, much of the other stuff will take care of itself.
5 Steps to Higher Productivity in the Office
May 20, 2016
If you run an office, you know how tough it is to be in charge. Besides the obvious delegation obligations, there's the careful balancing of competing personalities. Every decision that you make can either positively or negatively affect how the office functions. To achieve a more harmonious balance and boost productivity, use these tips to make life easier.
4 Companies You Can Start in Your Own Home
May 11, 2016
Starting your own small business is a great way to jump out of the corporate grind, set your own hours and do the work you enjoy the most. Whether you're fresh out of college or have been clocking in 60-hour weeks for years, the draw to open a small business can be huge. If you're considering opening a business from home, here are four excellent options that can grow into a lucrative income.
4 Companies You Can Start in Your Own Home
May 10, 2016
Starting your own small business is a great way to jump out of the corporate grind, set your own hours and do the work you enjoy the most. Whether you're fresh out of college or have been clocking in 60-hour weeks for years, the draw to open a small business can be huge. If you're considering opening a business from home, here are four excellent options that can grow into a lucrative income.
Five Legal Terms Every Entrepreneur Should be Familiar with In order to keep their Biz out of Trouble
March 06, 2015
As an entrepreneur, it is important to have a good understanding of many concepts including good business strategies, financial practices, and industry trends. However, one often overlooked skill that is invaluable to new business owners is a solid understanding of legal regulations in the business world.
Heavy Duty: How to Find the Right Supplier when your Business Requires Complicated or Heavy Machinery
February 19, 2015
As an entrepreneur, you might have a handle on the business side of the company, but you may need a little help when it comes to suppliers, vendors, and manufacturing your products. Heavy duty equipment purchases are important financial decisions, and selecting quality machinery that can support existing and future business needs determines the success of the business.
Hitching a Ride: Why Ridesharing Companies are facing so Many Legal Problems
January 07, 2015
They came on like a storm, growing in popularity seemingly overnight. Ridesharing apps cruised their way into the spotlight amidst praise for upsetting the transportation industry, but along the way, they're accruing a matching amount of legal issues. But why? How can there be so many problems surrounding something so straightforward?
What Every Entrepreneur Should Know about Business Law before Launching a Startup
November 13, 2014
Launching a startup is as much about the structure as it is the product or service. Getting the legal requirements right upfront can ensure that the business operates smoothly and avoids many of the common legal quagmires that new companies often run into. Here are a few things every entrepreneur should know about business law before launching a startup in order to avoid running into legal trouble.
Step Up Your Security - Six Digital Security Tips for New Businesses
October 27, 2014
In our day and age, starting a business requires a lot of technology and online work. Even if your industry, product, or business isn’t necessarily technology-based, you’ll still need to use computers, devices, and the internet to keep your business running and make it accessible for customers and employees.
How to Integrate Your Goals at Every Step of Your Business Plan
October 03, 2014
If you are a spirited entrepreneur in the beginning stages of launching your business, you’ve likely created a detailed business plan that you’ll execute step-by-step in hopes of success. In addition to a thorough business plan, you probably have a few goals for your company, and a vision of how you’d like to conduct business. After creating a killer business plan, and setting up your future goals, have you ever thought to combine the two?
Learning Business Law: How to Keep Your Business from Getting in Legal Trouble
September 29, 2014
Many entrepreneurs have strong business sense, vast creative abilities, or good people skills, however, there are aspects of their business that they aren’t 100% proficient in, or educated about. While many skills like business accounting and supply chain management can be self-taught and business owners can learn as they go, there are other areas of business that can really cost you if you don’t know what you are doing.
Test Your Luck - How to Know if You Would Be Good at Running Your Own Business
September 18, 2014
Starting your own business is a stressful, rewarding, and massive responsibility. As you well know, many businesses don’t make it past the first year, while other start-ups skyrocket to fame after a few short months. If you feel the entrepreneurial flame burning within you, you might still feel hesitant about starting your own company. You might ask yourself, “Can I handle it?” While it is hard to know until you try, there are a few things you can do before starting a business that will help you get an idea as to whether you are cut out to be an entrepreneur or not. Keep reading to learn about a few resources that will allow you to have a “trial run” in the business world before you jump in for yourself.
Six Reasons Why Your Employees are Way More Stressed Out than they should be
August 11, 2014
When a business is first starting out, having good employees is invaluable for new business owners. Having a group you can rely on to help get the business of the ground is essential for lightening the load that is often placed on first-time entrepreneurs. If you are a new business owner, it’s important to keep your employees satisfied since stressed employees cost you time, money and a happy workplace.
Six Smart Resources to Help You Run Your Business from Home
July 15, 2014
The emergence of technology has allowed many small business owners to run their business entirely out of their home, saving them a great deal of overhead while they get the business up and running. Plenty of successful companies were started in a basement, garage, or kitchen in order to save a little money in order to help the business take off. If you are a small business owner or entrepreneur just starting out, you will save money by running your business from home, however, you’ll have plenty of challenges as well. If you plan to start your business from the comfort of your home, you’ll need a little help. Read on for a list of helpful resources to help you develop a legitimate business that has the ability to succeed in the future.
On the Grid: What Business Owners Need to Know about Smart Grid Technology
June 03, 2014
Smart grid technology merges the needs to maintain better control over the supply while monitoring individual activities via remote control technologies. They systems empower consumers and providers with automation features that promote energy efficiency in the homes. These changes will affect the business world in several ways. Read on to learn more about this technology and how it's growing popularity will affect businesses in the near future.
Has Your Company Embraced The Cloud Yet? Learn Why The Cloud is Way Better than On-Site Servers
May 07, 2014
Although cloud technology has been around for a while, we are still learning about all the uses for the cloud and how to incorporate this technology into our daily lives. If your business is currently using an on-site server, it may be time to consider making the move to the cloud for several reasons. Despite what we don't know about cloud technology, we do know that cloud computing is hotter than ever for its cost-effectiveness and numerous other benefits. A small business can cut down on its Internet costs by choosing to store data on the cloud as well as increase its efficiency. If you still aren't convinced that the cloud is right for you, read ahead to learn about five benefits that you should consider for making your company’s move to the cloud.
Too Much Turnover? Generating Employee Loyalty May Be Easier than You Think
March 05, 2014
How long does an average employee stay at your company? If employees come aboard and leave quickly, your company has a problem. Employee turnover costs money and erodes a company’s reputation. There may be several factors that are contributing to the high rate of employee turnover at your company, so it can be difficult to pin down the exact cause. If you've been experiences high turnover rates and want more loyal employees, here are a few suggestions to help promote a loyal staff.
Make It Cost-Effective: 6 Ways To Market Your Business The Affordable Way
February 21, 2014
In these times of economic uncertainty, it is more important than ever to market your business as economically as possible. Businesses that are able to stretch their marketing budgets will be able to more effectively reach customers, giving themselves the best chance for success. In order to use effective marketing tactics and make your money stretch as far as possible, it will take a little creativity. However, there are plenty of cheap (and even free) marketing strategies that will give you the recognition you want at the price you want. Here is a look at six cost-effective ways you can market your business.
5 Areas Where Your Business Can Increase Productivity (and How)
January 10, 2014
When you are seeking new ways to increase the overall productivity of your business, there are a few methods you can do so regardless of whether you are launching your very first start up or managing an already-established company. Understanding the different areas where your business can increase productivity and how to go about implementing these tactics yourself can ultimately mean the difference between growth and falling behind in any industry.
Opening Your Own Store? 4 Things To Check Before Opening Day
October 24, 2013
When opening a store, one must have a big first day as it will help the company succeed in the long run. While this may seem obvious and easy to understand, some business owners do not follow this advice. With that being said, here are four things to check before opening day. | 
