Jessica Cox and Michelle Pierce

Guides (5):

Social Media Marketing 101: Weathering the Controversy
November 21, 2007
If you want to remain a part of the social media community, you have to learn to weather the good times and the bad. Here are a few tips for handling controversy gracefully.

Advanced Article Marketing: Getting Into Magazines
September 11, 2007
If you think you can expand an article you've written to make it substantially different, then chances are good that you'll be able to pitch it to a magazine. But first, you have to get it to the editor and you have to convince them that their readers will revolt unless your article goes in the first available issue.

First Contact: Can the Press Reach You?
August 27, 2007
Reporters want to know more about your business, and you want to tell them about it. Here are a few ways to keep them from getting a headache while searching your website for just one email.

6 Tips for Getting More Mileage Out of Your Article Marketing
August 17, 2007
A well-written article can be a powerful resource if you know how to use it. Here a few tips for getting the most out of that investment of time and effort.

8 Online Press Release Mistakes
August 09, 2007
Chances are you're making some critical mistakes with your releases that are rendering them ineffective. Here are eight common mistakes in online press releases, and how you can takes steps to avoid them.

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