Patsi Krakoff, Denise Wakeman

Guides (21):

4 Keys to Advanced Blogging Success - A Is for Action
November 09, 2007
Primary action concerned with your blog is to build relationship & trust with readers. Everything you write should keep readers' needs in mind. Here's how to build trust & engage readers.

4 Keys to Advanced Blogging Success - D Is for Design
November 07, 2007
Improve the visibility & usability of your business blog, learn how to make your content readable, easily scannable & decipher ways to build trust with your readers.

4 Keys to Advanced Blogging Success - O Is for Outreach
November 05, 2007
Reaching out to other bloggers in your field is essential if you want to build readership for your own blog. Here’s How.

4 Keys to Advanced Blogging Success - C Is for Content
November 01, 2007
Best way to get traffic and results from business blogging is through the quality of your posts. Discover the key for writing effective blogs and create trust in the mind of reader.

4 Keys to Advanced Blogging Success
October 30, 2007
Simply writing on a blog isn't enough to drive business. You have to pay attention to four key areas to have a successful blog.

4 Essential Keys to Successful Ezine Publishing: Persistence
October 12, 2007
The most important ingredient in order to write relevant content & grow your subscriber list is by being very clear about your target audience & believing in the purpose. Here’s how.

4 Essential Keys to Successful Ezine Publishing: Getting Subscribers, Growing Your List
October 09, 2007
Of all the tasks that go into publishing an ezine, getting people to subscribe can be most challenging & crucial. Here are several incentives that work for increasing sign ups.

4 Essential Keys to Successful Ezine Publishing: Formatting and Distribution
October 03, 2007
Formatting & Distribution are essential aspects of publishing an ezine & crucial in reflecting the professionalism & image you have created for your business.

4 Essential Keys to Successful Ezine Publishing: Content
September 28, 2007
Advertising on the Internet is done best through content, it is the best proven method for attracting clients to your business. Publishing an ezine is the best way to send out content. Here’s how.

Top 5 Reasons to Start Blogging for Your Business Now... and Why You Shouldn't Wait
September 21, 2007
Blogs are a terrific tool to help you attract, engage, and inform an audience that wants what you've got. Here's how.

Recipe for an Ezine: Final Words about Successful Ezines and Email Marketing
May 23, 2007
Email marketing is powerful cost effective tool for spreading messages. In this series of articles, we’ve covered 8 key ingredients for marketing online.

Recipe for an Ezine: Ingredient #8: CAN-SPAM Compliance - What You Need to Know
May 21, 2007
Anyone doing business online & using email for marketing, needs to know about the CAN-SPAM laws. Not being compliant can get you into trouble.

Recipe for an Ezine: Ingredient #7: Attracting Subscribers
May 17, 2007
Getting people to subscribe an ezine can be challenging & crucial. Here are several incentives that work for increasing sign ups.

Recipe for an Ezine: Ingredient #6: HTML or Plain Text
May 14, 2007
Formatting is an essential aspect of Writing & publishing an ezine. But, out of graphic formatting & plain text, which is a better option for ezines, is a complicated issue?

Recipe for an Ezine: Ingredient #5: The Call to Action Trap
May 10, 2007
Looking at all key ingredients of a successful ezine, the Call to Action part often confuses readers. Readers should know what it is you want them to do, in order to lead them towards a path to action.

Recipe for an Ezine: Ingredient #4b: Where to Find Ideas for Content
May 08, 2007
Writing online has never been easier, because powerful search engine directories make your research fast & thorough. Few ideas on where to find valuable & interesting ideas to write about.

Recipe for an Ezine: Ingredient #4: Writing Valuable Information Readers Can Use
May 04, 2007
How you write & what you say is responsible for first & lasting impression with a prospect. Read, to know how to write valuable content for your ezine.

Recipe for an Ezine: Ingredient #3: Email Subject Line: Clear, Clever, and Compelling
May 02, 2007
Creating a good ezine title or email subject line takes more time & forethought. It should be clear, clever & compelling to lead the reader down a path towards a call to action.

Recipe for an Ezine: Ingredient #2: Clarity of Audience & Purpose
April 25, 2007
The most important ingredient in order to write relevant content is by being very clear about the purpose & your target audience.

Recipe for an Ezine - Ingredient #1: Start Smart - How to Name Your Ezine
April 23, 2007
Out of eight key ingredients of an ezine, the first & foremost is to find a clever yet clear & compelling title.

Recipe for an Ezine: 8 Key Ingredients that Get Results
April 21, 2007
Publish an ezine to leverage the Internet & expand your reach to a global audience of prospects interested in your products & service. Ezines that work well for attracting new clients usually have eight key ingredients.

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