Tina Ferguson

Guides (4):

Harness The Power of Free Trials
April 15, 2009
Do free trials really work? Are they cost effective? Whether you’re considering a free trial or sampling of some kind, keep in mind that many products are best "experienced". For example, its difficult to know whether or not you’ll like the flavor of a new toothpaste without trying it. On the service side, you don’t know if you’ll like a new dry cleaner until you get your shirts pressed.

7 Ways to Improve How Long Users Stay on Your Website
October 01, 2008
Today more than ever, consumers are overwhelmed with choices, and distractions. The cost of attracting users to your website continues to increase and keeping them engaged is more important than ever.

Do You Know the Four Main Ways to Grow Your Business?
June 10, 2008
Many people think growing a business is a complex process, but it is simpler than most think. In fact, if you’re seeking suggestions as to what guidelines to follow here are four that should become your guidepost.

You Need To Budget No Matter How Small Your Business Is
May 26, 2008
If this is your first time to work on a budget for your small business, you might work from the perspective of having to list cost of goods or services plus all of your operating expenses to start the process.

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