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Brooke Chaplan
Brooke Chaplan has written 60 articles for SB Informer.
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Best Ideas for Giving Your Business a Recharge

Brooke Chaplan

April 15, 2014


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In a lagging economy, it can be easy for any small business to feel the pressure to become better. Perhaps your business could use some additional clients or enhanced profitability. Whatever the case may be, there are some ways in which you can improve your business and help it become competitive once again. Here are some tips you should consider for giving your business the recharge it needs.

 

Define Clear-cut Goals

If you are the owner or leader for your business, it is vital to consider the goals for your company. Think of one major goal you wish to accomplish for your business in the next year. Maybe you want to avoid filing for bankruptcy, or be able to pay monthly bills on time. Maybe you want to reach a certain production goal. Whatever the case may be, write it down and display it around the office. Talk about the goal with your team, and help to get everyone on the same page for moving forward. Ask for ideas for new goals and perhaps have every employee set their own personal goals.

 

Evaluate Your Priorities as a Business Leader

Your next step should be to evaluate your priorities as a business leader. Consider the ways in which you will accomplish your goals. Maybe you want to make better customer service a priority for 2014, or perhaps you want to invest funds in a new marketing plan for your company. Whatever the case, make your priorities clear for you and hold yourself accountable to all your employees.

 

Use Social Media for Marketing

You should also consider using social media to recharge your business. This new method of marketing can help your company get the word out about its products or services at a low cost. You may want to consider hiring an intern, or other low-cost employee to assist in a social media marketing plan. A college student who is majoring in communications or digital marketing may be able to assist your company in an internship for college credit, and they may also know how to create the "buzz" your company needs to succeed.

 

Reorganize and Rearrange Your Office

Reorganizing your office is another option you have to revitalize your business. You may want to get rid of old furniture to open up more space in the office, or you may even use business storage units to file old documents and clean up desk areas. The added space can provide a collaborative space for employees. Hold a quick survey to see if your employees have any ideas for team building or fun office events. Just holding a party or retreat can be a great way to get the company more motivated to do better.

 

These are the top ways you can recharge a business to enjoy success in 2014. Consider your role as a leader for the company and the ways in which you can inspire and motivate your employees for added success.


                   



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