7 Killer Internet Marketing ToolsBhawan preet singh
November 26, 2008
When most people think of Internet marketing, they think solely of
websites. Are they right or wrong? Well both. While websites are a key
component of Internet marketing and in many cases are the only Internet
marketing tool businesses use, they are not the “be all, end all”. They
are not required for Internet marketing. However, I do highly recommend
them as they are best suited to sit at the core of your Internet
marketing plan, the hub so to speak, but that’s a topic for another
conversation.
So here are 7 killers Internet marketing tools
that you can implement on a shoestring budget without having to have a
website of your own:
1. Email Marketing – When properly
implemented, there probably isn’t a quicker, better, and less expensive
way to stay in front of your prospects and clients than to leverage the
power of email. For more details visit to
www.marketers-traffic-course.com .You can literally touch an unlimited
amount of prospects and clients with a single click – how’s that for
power?!
2. Blogs – Blogging is a great tool when you would like
to step it up a notch and stay in constant contact with your prospects
and clients. Some ideas on how to use it might be to post what’s new
with you or your business, post informative content as a value-add to
your clients, or hold and interactive forum with your clients geared
towards understanding how to better serve them.
There are a handful of free or low cost blog hosts out there that really make this process simple (e.g. Blogger and Type Pad).
3.
Article Marketing – This is a phenomenal approach to bringing
notoriety, interest and ultimately leads for many types of businesses.
It can be used as a major differentiator or value-add on why someone
should buy from you instead of your competitors. Whether your clients
are local, regional, national or global -- articles are portable and
usable in all situations -- that's part of their charm.
4.
Ezines – Much like blogs and article marketing, ezines are great way to
stay in touch with your prospects on a more scheduled basis.
Additionally, they are probably the forerunner in helping you develop a
list of prospects to market and sell your wares.
5. Affiliate
Programs -- Get others promoting and selling for you. This tool can
become the equivalent of having both a full blown marketing and sales
staff that gets paid on performance. They don’t promote and directly
lead to a sale for you, they don’t get paid. For the do-it-yourselfers,
there are plenty of tools out there to help you set up this type of
program. For more information logon to www.spam-learners-pro.com .For
everyone else, there are excellent service providers out there who can
coordinate and manage this process for you (e.g. Clickbank and
Commission Junction).
6. Viral Marketing – Again, a great
approach for getting others to promote and help create a buzz about
you, your business, your products and/or your services. The best, most
genuine way to get this started is by creating raving fans out of your
existing clients and then helping them help you spread the word.
7.
Public Relations – If I tell you I’m the best at what I do, you’ll take
it with a grain of salt. Maybe you’ll believe me, maybe you won’t.
However, people tend to believe what they read. So if a respected
publication tells you that I’m the best at what I do, that usually
holds more weight and adds instant credibility to me.
Spend some effort here. Become a resource for the press. You help them and they can significantly help you.
I
highly recommend you spend some time with these. Explore how you can
implement one, some, or all of these Internet marketing tools to help
explode your business.
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