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An Action Step Is Worth A Thousand Words
May 29, 2007
by C.J.Hayden
Finding the right words to market your business is important, but don't mistake your wordsmithing for productive action. Crafting a good marketing message and delivering it effectively are not at all the same thing.

Should You Give Up On Cold Calling as a Small Business Marketing Tool?
March 29, 2007
by Charlie Cook
Is cold calling a good idea or a bad one? How can you use the phone to grow your business?

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