SB Informer
Thursday, May 18, 2006; 02:50 AM
Hawthorne, CA - Versa Tables, Inc. a leading
manufacturer of office furniture recently announced competitive
quantity discount pricing in an effort to support small businesses.
While most office furniture manufacturers prefer to work with large
companies that order in massive quantities, Versa is taking a different
approach. Community-minded, and a relatively new company itself, Versa
Products realizes that most often, it's the smaller businesses that
really need the price breaks. Versa now offers quantity discounts
beginning at only three like items on almost every product it
manufactures. "Giving our clients a discount starting at three products
instead of ten, like most furniture companies, is one thing we can do
to support small businesses," said Chris Laudadio, Versa President. "We
were there once, and we know what it's like. It's not fair to force
small business to pay more simply because they don't need as many
products." And Laudadio's approach seems to be working. Versa Products,
Inc., now a multimillion dollar furniture manufacturer, caters to
office furniture needs of its "small business" clients-- which make up
more than 70% of its total client base.
According to Laudadio, "Quantity discounts, particularly for products
like office furniture, are important for new businesses. Typically,
companies buy their computer tables and office desks when they are
first starting out, and that's when they need the most financial help.
Offering discounts at only three items, and increasing price breaks at
larger quantities, rewards large companies that buy en masse, but also
helps out the little guys."
Versa Products, Inc. does more than just offer discount pricing. The
company has effectively expanded its products to include office
products for medical and dental clinics, schools, learning centers, and
even furniture products for the home like computer desks and laptop
carts. In an effort to make sure every client gets exactly what he/she
needs, nearly all of Versa's furniture is customizable, and it won't
cost an arm and a leg. Versa's designers work directly with clients to
make sure they are getting what they want at prices they can afford. In
addition, shipping on all Versa's products-- from accessories to large
furniture products-- is absolutely free in the continental United
States. "I despise going to a website to purchase something that costs
a hundred dollars," Laudadio says, "and by the time you pay for it,
it's cost you twice that. There's nothing we can do about sales tax,
but we can certainly throw in the shipping charges. If someone is
willing to buy from us, I think the least we can do is to pick of the
cost of getting the products to the person."
It's evident that at Versa, they want their customers to be happy. "Our
money-back guarantee is another way we help customers out," Christopher
Stormer, VP of Marketing, explains. "Sometimes furniture just doesn't
look the same way in a picture on a website as it does when it's in
your office. If you don't like what you bought-- it's too big, or too
small, or not the right color, or whatever-- the client can send it
back for a full refund within 30 days. No questions asked. Why would we
want our clients to have to use furniture that they're unhappy with
every day of their lives?" Ironically enough, very few clients choose
to return the products they buy. "We do our best," Stormer says, "to
convey all the specifications of our products on our site. We show them
animations, photos taken at different angles, color options, and all
the size specifications right there at versatables.com. The more
information we can give them about a product, the more likely they are
to make the right decision."
Quantity discount pricing, free shipping, an information-packed
website, and a money-back guarantee are all ways that Versa has chosen
to support the needs of small businesses. And from the looks of their
ever-increasing sales growth, it's worth it. Versa Products, Inc. is a
California-based manufacturer of furniture for the office, classroom,
and home. All products carry a lifetime warranty, are made in the
U.S.A., and are shipped factory-direct for free to the consumer via
Fed-Ex. For more information regarding discount pricing, available
products, or Versa's warranties and guarantee policy, visit www.versatables.com or call the customer service department at 1-800-416-3961.