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Best Employment Website Trends Detailed in New Report from the Web Marketing Association

March 21, 2007; 04:12 AM
The Web Marketing Association, host of leading website awards competition WebAwards, released the Internet Standards Assessment Report (ISAR) to help the employment industry create more effective and engaging websites.

"As the standard of excellence for websites continues to increase, consumers (and WebAward judges) are increasingly picky about what they consider to be an effective website," said William Rice, president of the Web Marketing Association, Inc. "Employment websites can continue to meet and exceed visitor expectations by educating and preparing both employers and employees about what to expect from one another ensuring the right match."

The WebAwards competition judges employment websites on seven criteria that combined create award-winning websites:

  •    Design
  •    Innovation
  •    Content
  •    Technology
  •    Interactivity
  •    Copywriting
  •    Ease of use

Employment Websites bet the ISAR Index for the first time 3 years.

According to the ISAR Study, employment sites tend to well in content, copywriting and ease of use.

The 2006 WebAward winner for Best Employment website went to Modern Media for Dice.com Being IT

Other past winners include:
--2005 InteliMark Enterprises for Au Pair & Nanny Agency
--2004 Idea Integration for Aegis Therapies
--2003 Kelly Services Internet Team for Kelly Services
--2002 Kelly Services Internet Team for Kelly Services

A complete list of past winners can be found at employment.webaward.org.

Companies and organizations wishing to have their employment Web site evaluated against the ISAR Index and be considered for a WebAward, which can help boost a Website's credibility and marketing efforts, can learn more at www.07webaward.org.

To request your copy of the 2007 WebAward ISAR report, please visit: http://www.webaward.org/isar_report.asp

The Internet Standards Assessment report and the 2007 WebAwards are sponsored by the following leading organizations: Burst Media, PRWeb, Misukanis & Odden, Small Army, SimpleFeed, ExactTarget, ad:tech conferences, NewsUSA, eComXpo, MediaPost's OMMA conference, TopRank Online Marketing, Creative Chocolate Printing Company, OTOlabs, Internet World UK, Search Engine Strategies, Webmaster Radio, Rovion's InPerson and eMarketer.

2007 WebAward Call for Entries
The Web Marketing Association are now accepting entries into its 11th annual international WebAward Competition. The WebAwards is the standards-defining competition that sets industry benchmarks that the Internet Standards Assessment report is based upon. The employment industry represents an important category in the WebAward competition, and the Web Marketing Association will again be honoring the Best Employment Web site of 2007. The deadline for entry is May 31, 2007 and the WebAward Web site is located at www.07webaward.org.

About the WebAwards

Now in its 11th year, the annual international WebAwards competition sets the standard of excellence in 96 industry categories by evaluating Web sites and defining benchmarks based on the seven essential criteria of successful Web site development. The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today. Entrants benefit from a Web site assessment by a professional judging panel and the marketing opportunities presented to an award-winning Web site. For more information, visit www.07webaward.org.

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Best Small Business Web Site of 2007 to be Named by Web Marketing Association in Annual WebAward Competition - April 4, 2007
Best Small Business Website Trends Detailed in New Report from the Web Marketing Association - March 15, 2007
Web Marketing Association Announces 2006 WebAward Winner for Best Small Business Web Site - October 9, 2006



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