News by SB Informer

Hello Neighbour Network Inc. Launches Unique Online Advertising Program for Local Businesses

SB Informer
Wednesday, July 12, 2006; 02:39 AM

Montreal, QC - Hello Neighbour Network Inc. announces Canada-wide availability of the first-of-its-kind online advertising program for local businesses. This service, found at www.helloneighbour.com leverages the power of the Internet to help businesses attract local customers with ease.

Hello Neighbour Network enables merchants to promote themselves in a cost-effective manner to their local community using tools such as merchant profiles, printable coupons, contests, professional advice, driving directions and more. Businesses that sign up with Hello Neighbour can track their advertising program’s effectiveness through online statistics about visitors, printed coupons, contest entrants, and more.

Current research from the Kelsey Group shows that 70% of adults use the Internet as their first information source when shopping locally for products and services. With more consumers abandoning traditional print directories such as the Yellow Pages and moving toward the web, it is now more crucial than ever for local businesses to find an affective online presence.

“Hundreds of businesses have already signed up”, said James Riordon, co-founder of Hello Neighbour Network. “Small business doesn’t need big budgets or their own IT staff to be competitive on the Internet. They just need the right partner. We make it simple to get a business online and we offer clear and easy ways to track their success.”

“Local businesses face the growing challenge of attracting local prospects during their online search process.” says Hello Neighbour co-founder Dwayne Fowler. “Our online marketing program helps local merchants achieve good visibility and high search rankings.”

HZ Interier, a new local business specializing in high quality mattresses and waterbeds, needed a simple web presence and to be easily found on search engines. Within two weeks of signing up, the company’s profile page on helloneighbour.com appeared number one on Google’s search engine using key search terms.

“Being in such a competitive industry I am always overshadowed by larger businesses with big advertising budgets,” said Mike Stitt, owner of Hamilton Air. “I am impressed and ecstatic with how Hello Neighbour has leveled the playing field for my small business. Search engines are finding me, and interested customers are calling as a result.”

Hello Neighbour’s basic listings are free for any business in Canada. For just Cdn$24.95 per month, businesses will gain access to a self-managed listing that lets them change their own merchant profile, coupons, contests, and professional advice. Hello Neighbour will manage your online presence for just Cdn$99.95 per month.

Hello Neighbour also increases its members’ exposure to local customers by helping them get listed in search results on search engines such as Google, Yahoo! and MSN. Search engine results from Google frequently rank Hello Neighbour’s clients higher than results for the same business who have a Yellow Pages listing. This means those clients are more likely to be found through helloneighbour.com than yellowpages.ca

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