Marketing Donut reveals how to become pitch perfect

June 29, 2009; 02:14 AM

The worst mistakes you can make when pitching your business include using industry jargon and being defensive when questioned, says a business pitching advice expert on Marketing Donut.

Marketing Donut has published a checklist of how to pitch your business in just minutes. It includes some cardinal rules that all small business managers and owners need to adhere to when they explain what they do. These are:

•    Show confidence in yourself and your business
•    Encourage a two-way dialogue
•    Be brief, clear and to the point
•    Differentiate your business

A free marketing resource that’s backed by Google and Royal Mail, Marketing Donut is packed with expert advice and tools to help small business owners and managers with every aspect of sales and marketing. Unlike many expert books and resources, Marketing Donut is not about business theory. It focuses exclusively on providing practical advice that’s relevant for real small business marketing situations.

Marketing Donut’s sales section has a huge range of resources, from how to generate sales leads through to negotiation and sales techniques. It also has specific tips on niche subjects like how to win public sector contracts or how to bid for Olympic contracts.

The Marketing Donut is at www.marketingdonut.co.uk