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Customizing SEO Campaigns
January 18, 2012
by Todd Bailey
Personalization is becoming an even bigger part of SEO strategies at the start of 2012. The search giant, Google, in its attempt to gain some of Facebook's social networking market share, is rolling out its Search Plus Your World feature presently. This feature is entirely designed to incorporate personalized, social media elements even further into Google's algorithms than ever before and SEOs now have another powerful tool at their disposal.

Keep Employees Motivated This Holiday Season
November 16, 2011
by Wasp Barcode Technologie
The leaves are falling. You’re buying your Thanksgiving turkey and planning your holiday vacation schedule. And, as we all know, none of this does much for productivity around the office. So, how do you counter the effects of the holidays and keep your employees motivated? Here are 5 tips on how to keep your employees on track (and on task) during the holidays, provided by Wasp Barcode Technologies (www.waspbarcode.com), a leader in small business productivity solutions.

The New Google Plus One Button-Add it Now to Your WebPages
July 14, 2011
by Roger Janik
I have to admit, that viewing webpages today's means viewing a whole bunch of buttons everywhere. I see a button for Twitter, Facebook, Wordpress, Linkedin , etc. While I understand that many web developers are more than happy to add these button to help spread their content, many more take adding buttons with a grain of salt. So that now that Google +1 has created their own "Facebook Like" button, should web developers, SEO, and SEM professionals start adding it to their site? The answer is Yes!

How Rotating Content Affects Search Engine Optimization
June 07, 2011
by Roger Janik
One of the key factors to creating a website that draws and engages visitors is not only to have it look aesthetically pleasing, but to ensure that it is dynamic. There are websites that we all visit, but would we continue to visit these sites if they never changed or if they changed every month instead of weekly? This is an important question to ask and one that many web developers have answered by making their websites more dynamic. In some cases, making a site dynamic requires relying on rotating content to make a web page seem fresh and ever-changing. However, the question must be asked: Does rotating content affect search engine optimization?

The New Google Algorithm Farmer - What SEO/SEM Professionals Need to Know
March 10, 2011
by Roger Janik
It's official! While there has been talk of an upcoming algorithm change from Google for at least a couple of months, these past couple of weeks saw a definite change in the way that Google ranks those sites on the web vying for top placement in its listings. So what is the big news? This algorithm specifically went after content farms and, in addition, to a broad extent, low quality sites that have been gaming the system for higher rankings. Since the algorithm targeted content farmers, this algorithm has been nicknamed The Farmer.

Indispensable SEO Tools
February 28, 2011
by Roger Janik
One of the questions that I get asked at least every couple of months is what kind of basic tools do you use for SEO? The truth of the matter is that while I might use a specific tool to research keywords or a tool to watch traffic closely, I find that there are a few tools available, all of which are free and indispensable - and help me with my day to day projects. Whether you are looking at your competition, tracking your page rank, or looking to find a weakness in your site or blog, the following tools are an efficient way to get deeper understanding and conduct research.

Why blogging is necessary for business?
May 27, 2009
by Philip Thomas
Blogging has created a revolution in the web world to a great extent. The features like personal writing, instant publishing system, easy updates and simple maintenance made blogs popular. Businesses find blogs as a potential tool to represent their organization in a positive mode.

7 Major Reasons Why Your Sales Is Suffering
April 24, 2009
by Chris Randolph
This article covers 7 reasons why salespeople are not making sales. Eliminate these 7 items from your selling skills and your sales results will improve.

Employee Survey Best Practices - Lessons Learned - Conduct Expert Surveys
March 12, 2009
by Howard Deutsch
This article summarizes actionable lessons learned from a comprehensive survey examining employee survey practices.

Why Your Employees Should Be Your Friends
February 24, 2009
by Abe Cherian
Don't get me wrong - hiring a friend can be problematic, especially if you're close and have known them for an extended amount of time. However, hiring an employee who becomes your friend later is another story entirely!

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