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The Google Plus Project Gaining Traction and Has Potential
July 21, 2011
by Roger Janik
The first impressions are in. The overwhelming consensus is that Google+, the new social network and Facebook competitor is gaining traction and has the potential to be relevant in social networking on the web. In fact, these last few weeks have seen many updates and innovations from Google which are for the most part being well received.

Search vs. Social Media: Finding the Right Balance
May 25, 2011
by Roger Janik
I receive lots of questions regarding both search and social media and I am often asked by clients and friends, which strategy is the best for my business? Obviously, there should be a balance of search vs. social media marketing for anyone wishing to conduct a comprehensive web marketing campaign, but what this article is going to talk about is the general expectations of focusing on Search vs. Social media.

Always Be Thinking About SEO
May 03, 2011
by Nick Stamoulis
SEO needs to be taken out a silo and kept in mind for all your online and offline marketing activities.

Do Shortened URL's Hurt or Help Your Rankings?
April 18, 2011
by Roger Janik
Shortened urls have been around for years. In fact, hundreds of thousands of people started using them once Twitter took off. There are many benefits of using shortened urls, however for many SEO/SEM professionals, there was always a thought in the back of our heads on whether or not it can hurt or help a campaign

Move Over "Like" Button, Google Announces the "+1" Button
April 11, 2011
by Roger Janik
Similar to the Facebook "Like" button that offers those with a Facebook account to vote socially and "like" something - whether a person, business or web page outside the walls of Facebook's closed eco-system, Google now is about to roll out a "Like" button of its own: the +1 (plus one) button.

Yahoo!'s New Way to Search - Search Direct
March 31, 2011
by Roger Janik
Over the last couple of years Google, and to a lesser degree Bing, have shared the spotlight when it comes to search. In fact, Yahoo! who above all other brands brought search to the masses has found itself slowly in a death spiral that it finds hard to get out of. Recently, Yahoo! has signed an agreement with Microsoft's Bing to provide search results, however on this innovation Yahoo! goes it alone to bring its customers Search Direct.

5 Things Which you Really Need to Succeed in Affiliate Marketing
May 04, 2009
by Yevgeniy Dorofyeyev
Nowadays there are many of online business plans one can implement.

How to Effectively Plan Your Promotional Products Campaign
March 19, 2009
by Lottie Carrot
A successful promotional product campaign is not an easy thing to create. A lot of planning is required in the process including picking the specific items, distributing them and making a budget that your team will stick to. There are also important factors to consider in making your promotional items work to your advantage. When you are choosing your promotional items, you should ask yourself the following questions.

A Beginner’s Guide to Generating Online Ad Revenue
September 01, 2008
by NewSunSEO
As a new online business, you already know that one way to generate some much needed revenue is through online ads. But when you hear about all the different ways marketers promote their products and services - banners, social networks, contextual advertising, online videos, blogs, email, and the list goes on. There are innumerable ad sizes, formats, technologies, and marketing channels. But start with some basics and you’ll quickly learn how to be a savvy online advertising channel.

The Brochure Printing Paper Difference
July 29, 2008
by Hallel John Ines
Brochure printing paper is important but the finish is just as important as the paper that you use. The right type of gloss will make your colors even more vibrant and more colorful than before. The sheen will help you in absorbing more light for your prints giving them wonderful and full colors.

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