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Networking as Your Sole Marketing Vehicle
June 02, 2011
by Jeff Beals
Good networking can lead to career-long relationships. If we capitalize on networking opportunities properly, they can be quite profitable for us while making the world a better place for everyone else.

Why is Free Email Marketing a Great Option for Someone Trying to Succeed at Working from Home?
June 01, 2011
by Kevin Bannister
The internet has many useful services, and one of its most effective is a handy tool called email marketing. While many companies happily pay for the services they need, there is also a growing number of free options on the market. In this article, we will explain why free email marketing makes a fine choice for the home-based worker.

Lessons from a Shopping Mall
May 31, 2011
by Jeff Beals
Regardless of what you do for a living, you must place your clients on a pedestal and adapt to their changing needs and preferences.

Search vs. Social Media: Finding the Right Balance
May 25, 2011
by Roger Janik
I receive lots of questions regarding both search and social media and I am often asked by clients and friends, which strategy is the best for my business? Obviously, there should be a balance of search vs. social media marketing for anyone wishing to conduct a comprehensive web marketing campaign, but what this article is going to talk about is the general expectations of focusing on Search vs. Social media.

Does Page Load Time Matter for SEO?
May 16, 2011
by Roger Janik
Page load time is defined as the time it takes for a webpage to fully load in a browser showing all elements of a page. Does relative page load time matter for SEO? Here's a question that has come up on my radar a few times over the last few months. In fact, Matt Cutts of Google recently spoke about it in one of his many blog videos (link below). So, with so many people wondering does the speed to load a page affect SEO, what is the answer? In short, the answer is yes, page load time does matter.

Tips to Help You Optimize Your Website for Mobile Users
May 09, 2011
by Roger Janik
Mobile Search is constantly on the rise. As more and more people purchase smart phones and as smartphones get more and more powerful, mobile search has become a very big focus for many companies. Whether you are a local business or service the nation/world, you should consider how mobile search can affect your business.

Always Be Thinking About SEO
May 03, 2011
by Nick Stamoulis
SEO needs to be taken out a silo and kept in mind for all your online and offline marketing activities.

Do Shortened URL's Hurt or Help Your Rankings?
April 18, 2011
by Roger Janik
Shortened urls have been around for years. In fact, hundreds of thousands of people started using them once Twitter took off. There are many benefits of using shortened urls, however for many SEO/SEM professionals, there was always a thought in the back of our heads on whether or not it can hurt or help a campaign

Move Over "Like" Button, Google Announces the "+1" Button
April 11, 2011
by Roger Janik
Similar to the Facebook "Like" button that offers those with a Facebook account to vote socially and "like" something - whether a person, business or web page outside the walls of Facebook's closed eco-system, Google now is about to roll out a "Like" button of its own: the +1 (plus one) button.

Yahoo!'s New Way to Search - Search Direct
March 31, 2011
by Roger Janik
Over the last couple of years Google, and to a lesser degree Bing, have shared the spotlight when it comes to search. In fact, Yahoo! who above all other brands brought search to the masses has found itself slowly in a death spiral that it finds hard to get out of. Recently, Yahoo! has signed an agreement with Microsoft's Bing to provide search results, however on this innovation Yahoo! goes it alone to bring its customers Search Direct.

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