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Guides

Overview: The Marketing ChallengeAnalyzing the Market Environment
Market ResearchDeveloping and Refining Your Product
Choosing Distribution MethodsPromotion, Advertising, and PR
Building a Successful Marketing Plan


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How to Advertise Under a Tight Budget
June 23, 2009
by Katie Marcus
Even with the economic turmoil, you cannot just leave your marketing campaign in the back burner and wait for the economy to get back to being well and good again. Alternatively, what if you decided to slow down your marketing efforts? Anyway, you have already caught up with much of your target market anyway and now your business is already doing so well right now.

Twitter Marketing Tips
June 22, 2009
by Phoena Lim
How to use Twitter for Marketing and gain thousands of targeted followers

Why Market? It is Recession Anyway
June 22, 2009
by Kaye Marks
Small businesses and even Fortune 500 companies know for a fact that marketing is essential.

The Universal Truths about Personal Branding
June 18, 2009
by Katie Marcus
In the world of commerce, competition is fierce. You need to be ambitious and hard working in order that you would be able to get yourself on top of the ladder.

Setting Up Sales-Generating Do-It-Yourself Pages
June 17, 2009
by Karon Thackston
In today's economy, auto parts, home improvement / hardware store sites should ramp up the content on their pages to help DIYers do their projects right. But just how do you create a page that assists others and generates sales?

Generating Traffic Is Only Half The Battle
June 15, 2009
by Charlie Grey
Generation Traffic is not the only thing you must focus on, Quality is another factor you must deliver. Without these facets your site will not retain the visitors' attention and you will not get sales.

Are You Unique or Exclusive?
June 12, 2009
by Katie Marcus
If you are an exclusive, this means that you are the only business operating in your locality or community. You do not have any competition at all that you dominate the market in your industry. Unique, on the other hand, helps you to stand out because you are the only business or company that have that distinct quality that your target market is looking for. No one among your competition can give the benefits that only you can give your target client that is why they choose you from among the rest.

7 Steps to Increase Website Traffic
June 10, 2009
by Nanda Kondagunta
You can get more website traffic by following seven tips that will optimize your web site to gain more traffic.

Tips for Creating an Effective Blog
June 09, 2009
by Philip Thomas
The easy and inexpensive access to the blogging has made it a popular online activity. Blogging has many purposes such as expressing views and opinions, earn money, informative, corporate blogging etc. This resulted in the creation of millions of blogs on the internet.

10 Ways to Use Google Alerts for Business and Social Media: (Plus Tips to Improve Search Results)
June 08, 2009
by Stephanie Chandler
One of the most useful services released by Google in recent years is its powerful Google Alerts.Here are 10 ways to leverage Google Alerts for your business.

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