News by SB Informer

Listrak Offers Expert Advice at MarketingSherpa's Deliverability Clinic

SB Informer
Thursday, February 8, 2007; 01:35 AM

Listrak, a leading email marketing solution provider based near Lancaster, PA, announced that it is participating in MarketingSherpa's Email Summit '07 conference as an expert in the Deliverability Clinic. Conference attendees may seek free advice from Listrak on how they can increase the deliverability of email campaigns through a simple change such as rewording a message's subject line to more advanced techniques such as RSS, Spam Score, Abuse Processing and Global Suppression Systems, and ISP deliverability reporting interface. The show is being held March 4-6, 2007, in Miami, FL.

"We are committed to educating companies on best practices for email marketing, and deliverability is a huge part of that." Says Ross Kramer, CEO of Listrak. "MarketingSherpa's Deliverability Clinic is a way we can reach out to email marketers and really help them communicate with their customers more effectively."

Along with Ross Kramer, Matt Elliott, Client Service Manager of Listrak, is also participating in the Deliverability Clinic. He has over 12 years of experience in IT and has worked closely with Listrak's customers for over three years.

To learn more about the Deliverability Clinic, please contact Megan Ouellet at mouellet -at- listrak.com, visit www.listrak.com, or visit www.marketingsherpa.com.

About Listrak
Listrak is a leading provider of hosted email marketing software that allows permission-based marketers to manage, send, track and grow their email marketing investment. Listrak services clients such as Daimler Chrysler, Motorola, L'Oreal and the Islands of the Bahamas from its Lititz, PA headquarters. Listrak was named the 2006 Small Business Technological Excellence Award winner by the Philadelphia Chamber of Commerce, a Top Fifty Fastest Growing Company in 2006 and 2005 by the Central Penn Business Journal and the 2005 Growth Company of the Year by the Technology Council of Central PA. To learn more, visit www.listrak.com.

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